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Newton was established in the United States in 1996 by two partners, Jerry Lee and Danny Abshire (Abshire), both professional runners. Brand, associated with running shoes "natural" trying to simulate running led barefoot, produced led in Colorado and is now considered one of the leading side of Adidas, Nike, Brooks, Saucony and others.
Newton shoes exclusively distribute Israel Pro Running Company, a new company owned sporting goods imports Osnat Yuval Dror-June. "I wanted my own," says Dror, "Three years ago I bought the shoes in the United States. Soon as I started running with them I realized it was something else - they give a feeling of jogging and faster. Decided I had to bring them to Israel, and in three years I negotiations with Newton global company eventually agreed to move imports. "
Disproportionately high prices led what is happening abroad. Many successful purchase running shoes special discounts for club members or groups in various running. We do not bestow these assumptions, but the prices are the same to the United States plus VAT. Shoe Newton's cheapest costs $ 110 and the most expensive $ 175, and those prices are being translated directly into shekels. The prices led of the end of the season in the United States will be reflected here. "
"There will be direct sales website Israeli Newton runningpro.co.il, it is the same American website and start working early next week. Likewise, there will be direct sales through various running groups, and right now we are in talks with some stores due to be selling them. Comes to running specialty stores , where sellers know how to speak the language of the runners and give them the best solutions. networks not find us. "
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